the aakash institute of business management aibm offers an mba in digital marketing management program to equip students with the knowledge and skills required to excel in the digital marketing industry the program is divided into four semesters with each semester focusing on a different aspect of digital marketing, the program is divided into four semesters with each semester focusing on a different aspect of digital marketing the fees for the program are quite reasonable and include tuition fees exam fees and other miscellaneous expenses the institute also has tie-ups with leading companies in the digital marketing industry and students can
| Course Duration | 2 Years |
|---|---|
| Course Level | MBA |
| Course Tuition Fees | INR 2.5 Lakhs |
| Mode of Study | Online |
| Institute Type | Private |
1. Digital Marketing Fundamentals
2. Search Engine Optimization (SEO)
3. Social Media Marketing
4. Content Marketing
5. Email Marketing
6. Pay-Per-Click (PPC) Advertising
7. Web Analytics
8. Mobile Marketing
9. Conversion Rate Optimization
10. Digital Advertising Strategies
11. Digital Media Planning
12. Digital Branding and Reputation Management
13. Digital Marketing Law and Ethics
14. Digital Marketing Research and Insights
15. Digital Marketing Automation
16. Digital Marketing Campaign Management
17. Digital Marketing Performance Measurement and Optimization
| Semester/Year | Important Topics |
|---|---|
| Year 1 | Digital Marketing Fundamentals, Digital Advertising, Search Engine Optimization, Social Media Marketing, Content Marketing, Email Marketing, Analytics & Reporting |
| Year 2 | Advanced Digital Advertising, Advanced SEO, Advanced Social Media Marketing, Advanced Content Marketing, Advanced Email Marketing, Digital Marketing Strategy & Planning |
| Year 3 | Digital Marketing Law & Ethics, Digital Marketing Research & Insights, Digital Marketing Campaigns, Digital Marketing Automation, Digital Marketing Leadership & Management |
