aakash institute of business management offers an mba in marketing which is a two-year postgraduate program to equip students with the skills and knowledge needed to excel in the field of marketing the program provides students with the opportunity to gain hands-on experience through internships and live projects, the aakash institute of business management offers an mba in marketing which is a two-year postgraduate program designed to equip students with the skills and knowledge required to excel in marketing the program provides students with the opportunity to gain hands-on experience through internships and live projects, the program is open to graduates from any discipline with at least 50 marks in their graduation it covers topics such as consumer behaviour marketing research digital marketing brand management and marketing analytics it also provides students with the opportunity to gain hands-on experience through internships and live projects, the mba program at aakash institute of business management is a two-year postgraduate program designed to equip students with the skills and knowledge required to excel in the field of marketing the program covers topics such as consumer behaviour marketing research digital marketing brand management and marketing analytics it also provides students with the opportunity, aakash institute of business management offers an mba in marketing which is a two-year post-graduate program designed to equip students with the skills and knowledge needed to excel in the field of marketing the program covers topics such as consumer behaviour marketing research digital marketing brand management and marketing analytics it also provides students, the aakash institute of business management offers an mba in marketing which is a two-year post graduate program designed to equip students with the skills and knowledge needed to excel in the field of marketing the program covers topics such as consumer behaviour marketing research digital marketing brand management and marketing analytics it also provides students, the aakash institute of business management offers an mba in marketing which is a two-year postgraduate program designed to equip students with the skills and knowledge required to excel in the field of marketing the program covers topics such as consumer behaviour marketing research digital marketing brand management and marketing analytics it also provides students, aakash institute of business management offers an mba in marketing which is a two-year postgraduate program designed to equip students with the skills and knowledge required to excel in the field of marketing the program covers topics such as consumer behaviour marketing research digital marketing brand management and marketing analytics it also provides students with
| Course Duration | Course Level | Course Tuition Fees | Mode of Study | Institute Type |
|---|---|---|---|---|
| 2 Years | Post Graduate | INR 2.4 Lakhs | Full Time | Private |
| Semester | MBA in Marketing Syllabus for Aakash Institute of Business Management |
|---|---|
| Semester 1 | Principles of Management, Business Economics, Business Communication, Financial Accounting, Quantitative Techniques, Computer Applications in Business, Business Environment, Legal Aspects of Business, Marketing Management |
| Semester 2 | Organizational Behavior, Human Resource Management, Production and Operations Management, Research Methodology, Cost and Management Accounting, Strategic Management, International Business, Consumer Behavior, Services Marketing, Advertising and Sales Promotion |
| Semester 3 | Retail Management, Rural Marketing, Industrial Marketing, Marketing of Financial Services, International Marketing, Marketing Research, E-Commerce, Supply Chain Management, Project Management, Business Ethics |
| Semester 4 | Brand Management, Integrated Marketing Communication, Sales Management, Business Negotiation, Entrepreneurship, Business Analytics, Digital Marketing, Social Media Marketing, Business Law, Business Simulation |
| Topic | Aakash Institute of Business Management MBA in Marketing |
|---|---|
| Marketing Strategy | Market Research, Brand Management, Advertising, Consumer Behavior, Digital Marketing, Social Media Marketing, Sales Management, Retail Management, International Marketing, etc. |
| Business Communication | Business Writing, Presentation Skills, Negotiation Skills, Conflict Resolution, Interpersonal Communication, etc. |
| Business Analytics | Data Analysis, Business Intelligence, Predictive Analytics, Data Mining, etc. |
| Business Law | Contract Law, Corporate Law, Intellectual Property Law, International Law, etc. |
| Finance | Financial Management, Investment Analysis, Risk Management, Financial Modeling, etc. |
| Management | Organizational Behavior, Human Resource Management, Project Management, Strategic Management, etc. |
