this programme is designed to equip students with the knowledge and skills required to excel in the field of product management it covers topics such as product strategy product design product development product marketing and product lifecycle management the course also provides students with the opportunity to gain hands-on experience through internships and projects, the programme at acharya institute for graduate studies offers a master of business administration mba in product management specialisation the course focuses on the development marketing and management of products and services it covers topics such as product strategy product design product development product marketing and product lifecycle management the course also provides students, the mba in product management programme at aigs is designed to provide students with the knowledge and skills required to excel in the field of product management it covers topics such as product strategy product design product development product marketing and product lifecycle management the course also provides students with the opportunity to gain hands-on experience through, the acharya institute of graduate studies offers a master of business administration mba in product management specialisation the programme is designed to equip students with the knowledge and skills required to excel in the field of product management it covers topics such as product strategy product design product development product marketing and product lifecycle management, the programme at the acharya institute of graduate studies aigs provides students with the necessary skills to become successful product managers it covers topics such as product strategy product design product development product marketing and product lifecycle management the course also provides students with the opportunity to gain hands-on experience through internships and projects, the mba in product management programme at aigs is designed to provide students with the necessary skills to become successful product managers the course covers topics such as product strategy product design product development product marketing and product lifecycle management the course also provides students with the opportunity to gain hands-on experience through internships and projects, the aigs master of business administration offers a specialisation mba in product management the programme focuses on development marketing and management of products and services covers topics such as product strategy product design product development product marketing and product lifecycle management the programme also provides students with the opportunity to gain hands-on experience through, the mba in product management programme at aigs is designed to provide students with the necessary skills to become successful product managers the course covers topics such as product strategy product design product development product marketing and product lifecycle management the programme also provides students with the opportunity to gain hands-on experience through internships and projects
| Course Duration | Course Level | Course Tuition Fees | Mode of Study | Institute Type |
|---|---|---|---|---|
| 2 Years | Post Graduate | INR 3.5 Lakhs | Full Time | Private |
| Semester | Subjects/Topics |
|---|---|
| Semester 1 | Marketing Management, Financial Management, Human Resource Management, Business Communication, Managerial Economics, Business Environment, Quantitative Techniques, Business Law, Computer Applications in Management |
| Semester 2 | Organizational Behavior, Operations Research, Research Methodology, Strategic Management, International Business, Product Management, Entrepreneurship, Project Management, Business Analytics |
| Semester 3 | Product Design and Development, Brand Management, Product Life Cycle Management, Supply Chain Management, Product Costing and Pricing, Product Quality Management, Product Promotion and Distribution, Consumer Behavior |
| Semester 4 | Product Innovation and New Product Development, Product Portfolio Management, Product Line Management, Product Packaging and Labeling, Product Risk Management, Product Sustainability, Product Safety and Security, Product Liability |
1 introduction to product management 2 product strategy and planning 3 product design and development 4 product life cycle management 5 product marketing and promotion 6 product pricing and distribution 7 product quality management 8 product portfolio management 9 product risk management 10 product innovation and new product development 11 product launch and management 12 product management in the digital age
