adept institute of management studies & research offers a two-year mba in fashion and luxury brand management course. this course is designed to provide students with the knowledge and skills to become successful professionals in the fashion and luxury industry. the course focuses on the fundamentals of fashion and luxury brand management, including marketing, finance, and operations. it also covers topics such as consumer behavior, product development, and brand positioning. the course also provides students with the opportunity to gain hands-on experience in the fashion and luxury industry through internships and projects. the course is designed to equip students with the skills and knowledge to become successful professionals in the fashion and luxury industry. the course also provides students with the opportunity to network with industry professionals and gain valuable insights into the industry. the course is ideal for those looking to pursue a career in the fashion and luxury industry.
| Course Duration | Course Level | Course Tuition Fees | Mode of Study | Institute Type |
|---|---|---|---|---|
| 2 Years | Postgraduate | INR 2.5 Lakhs | Full-time | Private |
| Semester | Subjects/Topics |
|---|---|
| Semester 1 | Introduction to Fashion and Luxury Brand Management, Consumer Behaviour, Brand Management, Retail Management, Visual Merchandising, Fashion Forecasting, Textiles and Apparel, Fashion Design, Fashion Communication, Business Law, Business Ethics, Business Mathematics, Business Statistics, Financial Accounting, Managerial Economics, Business Environment, Computer Applications in Business |
| Semester 2 | Marketing Management, Human Resource Management, Operations Management, Supply Chain Management, Strategic Management, International Business, Project Management, Luxury Brand Management, Fashion Merchandising, Fashion Photography, Fashion Styling, Fashion Journalism, Fashion Show Production, Fashion Entrepreneurship, Fashion Law, Fashion Sustainability, Digital Marketing, Social Media Marketing |
topics | description
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marketing strategies | understanding the fundamentals of marketing strategies and their application in the fashion and luxury brand management industry.
consumer behaviour | understanding consumer behaviour and how it affects the fashion and luxury brand management industry.
brand management | understanding the fundamentals of brand management and its application in the fashion and luxury brand management industry.
retail management | understanding the fundamentals of retail management and its application in the fashion and luxury brand management industry.
supply chain management | understanding the fundamentals of supply chain management and its application in the fashion and luxury brand management industry.
product development | understanding the fundamentals of product development and its application in the fashion and luxury brand management industry.
business analytics | understanding the fundamentals of business analytics and its application in the fashion and luxury brand management industry.
digital marketing | understanding the fundamentals of digital marketing and its application in the fashion and luxury brand management industry.
