aegis school of business and telecommunication offers a two-year full-time mba in marketing management program that provides students with the knowledge and skills needed to become successful marketing professionals the program has a total enrollment of 120 students and the fee for the program is, the aegis school of business and telecommunication offers a two-year full-time mba in marketing management program the program provides students with the knowledge and skills needed to become successful marketing professionals it has a total seat intake of 120 students and the fee for the program is, aegis school of business and telecommunication offers a two-year full-time mba in marketing management program which is designed to equip students with knowledge and skills necessary to become successful marketing professionals the program has a total seat intake of 120 students and the fee for the program is inr 85, aegis school of business and telecommunication offers a two-year full-time mba in marketing management program the program covers topics such as consumer behavior marketing research digital marketing brand management and marketing strategies the admission process requires candidates to appear for any of the accepted entrance exams such as cat xat
| Course Duration | Course Level | Course Tuition Fees | Mode of Study | Institute Type |
|---|---|---|---|---|
| 2 Years | MBA | INR 3,00,000 | Full Time | Aegis School of Business and Telecommunication |
| Semester | Subjects | Topics |
|---|---|---|
| 1 | Marketing Management | Marketing Environment, Marketing Strategy, Consumer Behavior, Market Research, Brand Management, Product Management, Pricing Strategies, Distribution Strategies, Promotion Strategies, Digital Marketing |
| 2 | Marketing Research | Research Design, Qualitative Research, Quantitative Research, Data Analysis, Research Report Writing |
| 3 | Advertising and Sales Promotion | Advertising Planning, Media Planning, Creative Strategies, Sales Promotion, Public Relations, Event Management |
| 4 | Retail Management | Retail Strategy, Store Design, Merchandising, Visual Merchandising, Retail Operations, Customer Service, Retail Technology |
| 5 | International Marketing | International Marketing Environment, International Market Entry Strategies, International Pricing Strategies, International Distribution Strategies, International Promotion Strategies |
| 6 | Marketing Analytics | Data Mining, Predictive Analytics, Market Segmentation, Customer Relationship Management, Social Media Analytics |
introduction to marketing consumer behaviour market research strategic marketing digital marketing brand management advertising and promotion sales management retail management services marketing international marketing social media marketing product management pricing strategies distribution strategies market segmentation customer relationship management crm business to business b2b marketing, introduction to marketing consumer behavior market research strategic marketing digital marketing brand management advertising and promotion sales management retail management services marketing international marketing social media marketing product management pricing strategies distribution strategies market segmentation relationship marketing customer relationship management crm business to business, introduction to marketing consumer behaviour market research strategic marketing digital marketing brand management advertising and promotion sales management retail management services marketing international marketing social media marketing product management pricing strategies distribution strategies market segmentation relationship marketing customer relationship management crm business to business b2, introduction to marketing consumer behaviour market research strategic marketing digital marketing brand management advertising and promotion sales management retail management services marketing international marketing social media marketing product management pricing strategies distribution strategies market segmentation relationship marketing customer relationship management crm business to business marketing
