the two-year full-time mba in marketing at hindustan aviation academy is designed to provide students with a comprehensive understanding of marketing consumer behavior market research digital marketing and brand management the curriculum also provides students with the opportunity to gain practical experience through internships and projects the program also offers students the opportunity to, the two-year full-time mba in marketing at hindustan aviation academy is designed to provide students with a comprehensive understanding of the principles of marketing consumer behavior market research digital marketing and brand management the program also provides students with the opportunity to gain practical experience through internships and projects the program also offers students, the mba in marketing at hindustan aviation academy is a two-year full-time program designed to equip students with the necessary skills and knowledge to become successful marketing professionals the curriculum includes courses in marketing strategy consumer behavior market research digital marketing and brand management the program also offers students the opportunity to gain practical experience, the mba in marketing at hindustan aviation academy is a two year full-time program designed to equip students with the necessary skills and knowledge to become successful marketing professionals the curriculum includes courses in marketing strategy consumer behavior market research digital marketing and brand management the program also provides students with the opportunity to gain practical experience
Course Duration | Course Level | Course Tuition Fees (in Rs) | Mode of Study | Institute Type |
---|---|---|---|---|
2 Years | MBA | 2,00,000 | Full-time | Private |
Semester/Year | Syllabus |
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1st Semester | Marketing Management, Consumer Behaviour, Business Research Methods, Financial Accounting, Business Communication, Managerial Economics, Business Law, Quantitative Methods |
2nd Semester | Marketing Strategy, International Marketing, Services Marketing, Retail Management, Advertising and Sales Promotion, Human Resource Management, Operations Management, Business Environment |
3rd Semester | Integrated Marketing Communications, Digital Marketing, Brand Management, Business Ethics, Strategic Management, Business Analytics, Project Management, Entrepreneurship |
4th Semester | Consumer Insight and Analytics, Social Media Marketing, International Business, Business Negotiations, Business Simulation, Business Policy, Business Intelligence, Business Forecasting |
1 marketing principles 2 consumer behavior 3 market research 4 brand management 5 digital marketing 6 advertising and promotion 7 sales management 8 international marketing 9 strategic marketing 10 retail management 11 services marketing 12 social media marketing 13 e-commerce 14 business-to-business marketing 15 product management 16 pricing strategies 17, marketing principles 2 consumer behavior 3 market research 4 brand management 5 digital marketing 6 advertising and promotion 7 sales management 8 international marketing 9 strategic marketing 10 retail management 11 services marketing 12 social media marketing 13 e-commerce 14 business-to-business marketing 15 product management 16 pricing strategies 17, 1 principles of marketing 2 consumer behavior 3 market research 4 brand management 5 digital marketing 6 advertising and promotion 7 sales management 8 international marketing 9 strategic marketing 10 retail management 11 services marketing 12 social media marketing 13 e-commerce 14 business-to-business marketing 15 product management 16 pricing strategies 17