innovative business school (ibs) offers a master of business administration (mba) in tourism and hospitality management specialisations and courses. the program is designed to provide students with the knowledge and skills necessary to become successful leaders in the tourism and hospitality industry. the program focuses on developing the skills and knowledge necessary to manage and lead in the tourism and hospitality sector.
the program is designed to provide students with the opportunity to gain a comprehensive understanding of the tourism and hospitality industry, including the principles and practices of management, marketing, finance, and operations. students will also gain an understanding of the legal and ethical issues related to the industry, as well as the impact of technology on the industry.
the program is designed to provide students with the opportunity to gain a comprehensive understanding of the tourism and hospitality industry, including the principles and practices of management, marketing, finance, and operations. students will also gain an understanding of the legal and ethical issues related to the industry, as well as the impact of technology on the industry.
the program also provides students with the opportunity to gain an understanding of the global tourism and hospitality industry, including the impact of globalisation and the role of technology in the industry. students will also gain an understanding of the current trends in the industry and the challenges facing the industry.
the program is designed to provide students with the opportunity to develop their skills in the areas of leadership, communication, problem solving, and decision making. students will also gain an understanding of the principles of customer service and the importance of customer satisfaction.
the program is designed to provide students with the opportunity to gain a comprehensive understanding of the tourism and hospitality industry, including the principles and practices of management, marketing, finance, and operations. students will also gain an understanding of the legal and ethical issues related to the industry, as well as the impact of technology on the industry.
the program is designed to provide students with the opportunity to develop their skills in the areas of leadership, communication, problem solving, and decision making. students will also gain an understanding of the principles of customer service and the importance of customer satisfaction.
the program is designed to provide students with the opportunity to gain a comprehensive understanding of the tourism and hospitality industry, including the principles and practices of management, marketing, finance, and operations. students will also gain an understanding of the legal and ethical issues related to the industry, as well as the impact of technology on the
| Course Duration | Course Level | Course Tuition Fees | Mode of Study | Institute Type |
|---|---|---|---|---|
| 2 Years | Postgraduate | INR 2.5 Lakhs | Full-time | Private |
syllabus for innovative business school mba in tourism and hospitality management:
semester 1
• introduction to tourism and hospitality management
• tourism and hospitality marketing
• tourism and hospitality law
• tourism and hospitality economics
• tourism and hospitality accounting
• tourism and hospitality human resources
• tourism and hospitality operations
• tourism and hospitality information systems
• tourism and hospitality strategy
• tourism and hospitality research
semester 2
• tourism and hospitality planning
• tourism and hospitality financial management
• tourism and hospitality quality management
• tourism and hospitality risk management
• tourism and hospitality ethics
• tourism and hospitality sustainability
• tourism and hospitality project management
• tourism and hospitality international business
• tourism and hospitality leadership
• tourism and hospitality entrepreneurship
| Topic | Description |
|---|---|
| Tourism and Hospitality Management | Overview of the tourism and hospitality industry, including market trends, customer service, and hospitality operations. |
| Marketing and Branding | Strategies for marketing and branding in the tourism and hospitality industry, including digital marketing, customer segmentation, and pricing. |
| Financial Management | Financial management principles and practices, including budgeting, forecasting, and financial analysis. |
| Strategic Management | Strategic planning and decision-making in the tourism and hospitality industry, including competitive analysis and resource allocation. |
| Leadership and Management | Leadership and management principles and practices, including team building, communication, and conflict resolution. |
| Technology and Innovation | Innovative technologies and their applications in the tourism and hospitality industry, including digital platforms and customer experience. |
