the jain institute of technology (jit) offers an mba in marketing that provides students with the opportunity to gain a comprehensive understanding of the principles and practices of marketing. the program is designed to equip students with the knowledge and skills to become successful marketing professionals.
the mba in marketing at jit is a two-year program that provides students with a comprehensive understanding of the fundamentals of marketing, including consumer behavior, market research, product development, pricing, and promotion. the program also covers topics such as digital marketing, social media marketing, and international marketing.
the program is designed to provide students with the skills and knowledge needed to succeed in the marketing industry. students will gain a comprehensive understanding of the principles and practices of marketing, as well as the ability to develop and implement effective marketing strategies.
the program also provides students with the opportunity to gain hands-on experience through internships and projects. students will have the opportunity to work with leading companies in the marketing industry, and gain valuable experience in the field.
the mba in marketing at jit is an excellent choice for those looking to pursue a career in marketing. the program provides students with the knowledge and skills needed to become successful marketing professionals.
Course Duration | Course Level | Course Tuition Fees | Mode of Study | Institute Type |
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2 Years | Post Graduate | INR 2.5 Lakhs | Full-Time | Private |
Semester/Year | Syllabus |
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Year 1 | Marketing Management, Business Communication, Business Economics, Financial Accounting, Business Mathematics, Business Law, Business Environment, Organizational Behavior, Computer Applications in Business, Principles of Management |
Year 2 | Marketing Research, Consumer Behavior, Advertising Management, Sales Management, Services Marketing, International Marketing, Retail Management, Digital Marketing, Strategic Marketing, Project Management |
Year 3 | Marketing Planning & Control, Brand Management, Integrated Marketing Communications, Business Ethics & Corporate Governance, Business Analytics, Entrepreneurship & Innovation, Business Negotiation & Conflict Resolution, Business Simulation, Business Strategy |
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