mqi college of management offers a two-year mba in digital marketing programme that provides students with the knowledge and skills required to excel in the digital marketing industry. the course is designed to equip students with the latest digital marketing tools and techniques, and to help them develop the necessary skills to become successful digital marketers. the duration of the course is two years and the fees for the programme is £10,000. the course covers topics such as digital marketing strategy, search engine optimization, content marketing, social media marketing, and analytics. it also provides students with the opportunity to gain hands-on experience in the field through internships and projects. the mqi college of management mba in digital marketing is a great opportunity for students to gain the knowledge and skills required to become successful digital marketers.
Course Duration | Course Level | Course Tuition Fees (Rs) | Mode of Study | Institute Type |
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2 Years | MBA | 2,50,000 | Online | Private |
Semester | Subjects/Topics |
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Semester 1 | Marketing Fundamentals, Digital Marketing Fundamentals, Digital Advertising, Social Media Marketing, Search Engine Optimization, Web Analytics, Content Marketing, Email Marketing, Mobile Marketing, Digital Strategy |
Semester 2 | Digital Marketing Research, Digital Marketing Planning, Digital Media Buying, Digital Creative, Digital Media Planning, Digital Media Optimization, Digital Media Measurement, Digital Media Law, Digital Media Ethics |
Semester 3 | Digital Marketing Campaigns, Digital Marketing Performance, Digital Marketing Automation, Digital Marketing Analytics, Digital Marketing Tools, Digital Marketing Strategies, Digital Marketing Trends, Digital Marketing Best Practices |
Semester 4 | Digital Marketing Project, Digital Marketing Leadership, Digital Marketing Leadership, Digital Marketing Leadership, Digital Marketing Leadership, Digital Marketing Leadership, Digital Marketing Leadership, Digital Marketing Leadership |
Topic | Description |
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Organizational Behavior | Understanding the behavior of individuals and groups in organizations. |
Human Resource Management | Managing the recruitment, selection, and development of employees. |
Employee Relations | Managing employee relations, including labor relations and collective bargaining. |
Compensation and Benefits | Designing and administering compensation and benefit plans. |
Training and Development | Designing and implementing training and development programs. |
Performance Management | Designing and implementing performance management systems. |
Labor Law | Understanding labor laws and their impact on human resource management. |