NAISH Business School (NBS) is a leading business school in India, offering a wide range of MBA specialisations and courses in Marketing. The school has a strong focus on providing students with the necessary skills and knowledge to become successful marketing professionals.
The MBA in Marketing at NBS is designed to equip students with the skills and knowledge to become successful marketing professionals. The program covers a wide range of topics, including consumer behaviour, marketing research, digital marketing, brand management, and more. The curriculum is designed to provide students with the knowledge and skills to develop and implement effective marketing strategies.
The program also provides students with the opportunity to gain hands-on experience through internships and projects. Students have the opportunity to work with leading companies and organisations in the marketing industry. This allows them to gain valuable experience and develop their skills.
The MBA in Marketing at NBS also offers a range of electives, allowing students to tailor their studies to their interests and career goals. These electives include topics such as advertising, public relations, social media marketing, and more.
The program also provides students with the opportunity to gain an international perspective on marketing. Students can take part in international exchange programs and study abroad opportunities. This allows them to gain a global perspective on marketing and develop their skills in a global context.
The MBA in Marketing at NBS is designed to provide students with the skills and knowledge to become successful marketing professionals. The program provides students with the opportunity to gain hands-on experience, develop their skills, and gain an international perspective on marketing.
| Course Duration | Course Level | Course Tuition Fees | Mode of Study | Institute Type |
|---|---|---|---|---|
| 2 Years | Post Graduate | INR 2.5 Lakhs | Full Time | Private |
| Semester | Subjects/Topics |
|---|---|
| 1st Semester | Business Communication, Managerial Economics, Financial Accounting, Quantitative Methods, Organizational Behavior, Marketing Management, Business Law, Business Environment, Human Resource Management |
| 2nd Semester | Business Research Methods, Strategic Management, Financial Management, Operations Management, International Business, Business Ethics, Information Technology Management, Project Management |
| 3rd Semester | Business Strategy, Entrepreneurship, Corporate Social Responsibility, Business Analytics, Business Simulation, Leadership and Change Management, International Business Law, Management of Technology |
| 4th Semester | Business Policy, International Finance, Business Negotiations, International Marketing, Business Intelligence, Supply Chain Management, Business Valuation, Corporate Governance |
| Semester | Important Topics |
|---|---|
| 1st Semester | Marketing Fundamentals, Consumer Behavior, Digital Marketing, Brand Management |
| 2nd Semester | Marketing Research, Strategic Marketing, International Marketing, Market Segmentation |
| 3rd Semester | Marketing Planning, Product Management, Advertising & Promotion, Social Media Marketing |
| 4th Semester | Retail Management, Services Marketing, Sales Management, Business Analytics |
