the r k institute of management and computer science is one of the premier institutes in india offering an mba in advertising specialisation it is a two-year full-time course that provides students with the necessary skills and knowledge to excel in the field of advertising, the institute is one of the premier institutes in india offering an mba in advertising specialisation it is a two-year full-time course that provides students with the required skills and knowledge to excel in the field of advertising the course also provides students with an in-depth understanding of the advertising industry and, the r k institute of management and computer science is one of the premier institutes in india offering a two year full-time course in advertising specialisation it also provides students with an in-depth understanding of the advertising industry and its various aspects the course also provides students with the opportunity to gain
| Course Duration | Course Level | Course Tuition Fees | Mode of Study | Institute Type |
|---|---|---|---|---|
| 2 Years | MBA | INR 2,00,000 | Full-Time | Private |
| Semester/Year | Syllabus |
|---|---|
| Year 1 | Marketing Management, Consumer Behaviour, Advertising Management, Digital Marketing, Brand Management, Media Planning & Buying, Integrated Marketing Communication, Research Methodology, Business Communication, Business Law, Business Ethics, Financial Accounting, Managerial Economics, Quantitative Techniques, Computer Applications in Business |
| Year 2 | Advertising Creative, Advertising Agency Management, Media Management, Public Relations, Advertising Research, International Advertising, Advertising Campaign Planning & Execution, Strategic Management, Entrepreneurship, Human Resource Management, Operations Management, Project Management, Business Analytics, E-Commerce, Digital Media Strategies |
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