r.n.s. institute of technology is a premier institute of higher education located in bengaluru, india. it offers a two-year mba program in fashion and luxury brand management. this program is designed to provide students with the knowledge and skills necessary to succeed in the fashion and luxury brand management industry.
the program focuses on the fundamentals of fashion and luxury brand management, including marketing, finance, operations, and strategy. it also covers topics such as consumer behavior, product development, and brand positioning. students will gain an understanding of the fashion and luxury industry, its trends, and the challenges associated with managing a successful brand.
the program also provides students with the opportunity to gain hands-on experience through internships and field trips. students will have the opportunity to work with leading fashion and luxury brands, gaining valuable insight into the industry.
the program also offers courses in fashion design, merchandising, and retail management. these courses provide students with the skills necessary to create and manage successful fashion and luxury brands.
the program culminates in a capstone project, where students will develop a comprehensive business plan for a fashion or luxury brand. this project will provide students with the opportunity to apply the knowledge and skills they have acquired throughout the program.
overall, the mba in fashion and luxury brand management from r.n.s. institute of technology provides students with the knowledge and skills necessary to succeed in the fashion and luxury industry.
| Course Duration | Fees | Mode of Study | Course Level | Institute Type |
|---|---|---|---|---|
| 2 years | INR 2.5 Lakhs | Full-time | Postgraduate | Private |
| Semester | Subjects/Topics |
|---|---|
| 1st Semester | Introduction to Fashion and Luxury Brand Management, Branding and Communication, Consumer Behavior, Merchandising and Retail Management, Visual Merchandising, Fashion Forecasting, Fashion Design and Product Development, Textiles and Apparel Production, Business Law, Business Ethics, Financial Management, Human Resource Management, Marketing Management, Operations Management, Business Research Methods |
| 2nd Semester | Fashion and Luxury Brand Management, Brand Strategy, Luxury Brand Management, Digital Marketing, International Business, Strategic Management, Entrepreneurship, Project Management, Supply Chain Management, Business Analytics, Business Intelligence, Business Simulation, Business Negotiations, Business Sustainability, International Trade and Investment |
| 3rd Semester | Fashion and Luxury Brand Management, Brand Positioning, Luxury Brand Management, Digital Marketing, International Business, Strategic Management, Entrepreneurship, Project Management, Supply Chain Management, Business Analytics, Business Intelligence, Business Simulation, Business Negotiations, Business Sustainability, International Trade and Investment |
| 4th Semester | Fashion and Luxury Brand Management, Brand Positioning, Luxury Brand Management, Digital Marketing, International Business, Strategic Management, Entrepreneurship, Project Management, Supply Chain Management, Business Analytics, Business Intelligence, Business Simulation, Business Negotiations, Business Sustainability, International Trade and Investment |
| Semester 1 | Semester 2 |
|---|---|
| Introduction to Fashion and Luxury Brand Management | Consumer Behaviour in Luxury Markets |
| Marketing Strategies for Luxury Brands | Brand Management and Communication |
| Retail Management and Visual Merchandising | Luxury Brand Management and Digital Marketing |
| Fashion and Luxury Brand Management | Luxury Brand Management and Sustainability |
| Fashion and Luxury Brand Management | Business Planning and Strategy for Luxury Brands |
