st. anne's institute of management & technology offers a master of business administration (mba) in communication management specialisation. this program is designed to equip students with the knowledge and skills required to become successful communication professionals in the corporate world. the program focuses on developing the ability to communicate effectively in a variety of contexts, including interpersonal, organizational, and public communication. it also provides students with an understanding of the principles and practices of communication management, including the use of technology, media, and public relations.
the program is divided into two parts: the core courses and the specialisation courses. the core courses provide students with a comprehensive understanding of the fundamentals of communication management, including the principles of communication, the use of technology, media, and public relations. the specialisation courses focus on specific areas of communication management, such as corporate communication, public relations, and digital media.
the program also provides students with the opportunity to gain practical experience through internships and projects. students can also take advantage of the institute's extensive network of industry contacts to gain valuable insights into the communication industry.
the program is designed to equip students with the skills and knowledge required to become successful communication professionals in the corporate world. it provides students with the opportunity to develop their communication skills and gain a comprehensive understanding of the principles and practices of communication management.
Course | Duration | Level | Tuition Fees | Mode of Study | Institute Type |
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MBA in Communication Management | 2 Years | Postgraduate | INR 2.5 Lakhs | Full-time | Private |
Semester | Subjects/Topics |
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Semester 1 | Introduction to Communication Management, Principles of Management, Business Communication, Principles of Marketing, Organizational Behavior, Business Economics, Business Mathematics, Computer Applications in Business |
Semester 2 | Business Environment, Human Resource Management, Financial Management, Advertising Management, Public Relations Management, Media Planning and Buying, Digital Media, Research Methodology |
Semester 3 | Strategic Management, Media Law and Ethics, Media Writing, Media Production, Media Analysis, Media Evaluation, Media Campaigns, Media Strategies |
Semester 4 | Project Management, Media Management, Crisis Communication, Corporate Communication, International Communication, Social Media Management, Entrepreneurship |
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