the course provides students with the knowledge and skills to become successful professionals in the fashion and luxury industry the course focuses on the fundamentals of fashion and luxury brand management including marketing finance operations and strategy it also covers topics such as consumer behavior product development and sustainability students will gain an understanding of the industry its
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Course Duration | Course Level | Tuition Fees | Mode of Study | Institute Type
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2 Years | Postgraduate | INR 2.5 Lakhs | Full-time | Private University
Semester | Subjects | Topics |
---|---|---|
Semester 1 | Introduction to Fashion & Luxury Brand Management Consumer Behaviour Retail Management Marketing Management Financial Management Business Communication | Fashion & Luxury Branding Consumer Decision Making Process Retail Store Design & Layout Marketing Mix & Segmentation Financial Analysis & Planning Business Writing & Presentation Skills |
Semester 2 | Product & Brand Management Supply Chain Management Digital Marketing Business Law & Ethics Research Methodology Project Management | Product & Brand Strategy Supply Chain Design & Optimization Digital Marketing & Analytics Business Laws & Regulations Research Design & Analysis Project Planning & Execution |
Semester 3 | Fashion & Luxury Branding Retail Management Marketing Management Financial Management Business Communication Product & Brand Management Supply Chain Management Digital Marketing Business Law & Ethics Research Methodology Project Management | Fashion & Luxury Branding Strategies Retail Store Design & Layout Marketing Mix & Segmentation Financial Analysis & Planning Business Writing & Presentation Skills Product & Brand Strategy Supply Chain Design & Optimization Digital Marketing & Analytics Business Laws & Regulations Research Design & Analysis Project Planning & Execution |
1. Academic Excellence
2. Career Guidance
3. Industry Connect
4. Research & Innovation
5. International Exposure
6. Student Support Services
7. Leadership Development
8. Entrepreneurship
9. Communication & Soft Skills
10. Digital Literacy
11. Professional Development
12. Corporate Social Responsibility
13. Global Networking
14. Alumni Network
15. Community Engagement